Shell

Shell Eco-Marathon is a global event bringing together the world's best STEM innovators with the goal of engineering clean energy-solution cars. SEM is a world-renowned smarter mobility competition where young engineers are challenged to design and build their very own cars of the future that run the farthest on a single litre of fuel. Manila was the host of a consecutive three-year run for SEM Asia, a highlight of which was the centennial celebration of Shell companies in the Philippines.

I worked on the events management and experiential design of booths in the week-long event. For events management, I facilitated the ingress, event proper, and egress of the event, and helped facilitate the press invited to cover the event. For the experiential design, I helped create the production design of the experiential hubs used in the event. The goal of the hub is to gamify education to create better knowledge absorption and recall on energy efficiency among students. My approach in designing the infotainment hubs was to gamify the experience in order to create a fun educational environment that allows the booth participants to engage with the booth.